Change making.
Risk taking. Earth shaking.

The UnTours Foundation exists to fund and support change making businesses who are solving our world’s greatest challenges by providing affordable and flexible investment capital. Together, with radical kindness, we work to regenerate the natural world, create economic opportunity for all, and strengthen communities.

The foundation supports small businesses that create jobs, have diverse ownership, advance economic justice, and build a regenerative economy. Since our founding in 1992, the UnTours Foundation has made over $10 million in flexible investments. UnTours Foundation is a public charity, a registered 501(c)(3) nonprofit organization.

The UnTours Foundation is the proud owner of the world’s first Certified B Corporation, UnTours, which donates 100% of its profits to the foundation to be invested in other world-changing businesses.

The UnTours Foundation exists to fund and support change making businesses who are solving our world’s greatest challenges by providing affordable and flexible investment capital. Together, with radical kindness, we work to regenerate the natural world, create economic opportunity for all, and strengthen communities.

The foundation supports small businesses that create jobs, have diverse ownership, advance economic justice, and build a regenerative economy. Since our founding in 1992, the UnTours Foundation has made over $10 million in flexible investments. UnTours Foundation is a public charity, a registered 501(c)(3) nonprofit organization.

The UnTours Foundation is the proud owner of the world’s first Certified B Corporation, UnTours, which donates 100% of its profits to the foundation to be invested in other world-changing businesses.

Our Mission

Unleashing capital and radical kindness to nurture ideas and build healthy, sustainable communities

Guiding Principles

We are unconventional.

We pursue audacious solutions to global challenges.

We advocate for justice.

We reject the status quo.

We embrace joy.

We embody joy to keep us all sustained for the long haul.

We channel kindness.

Being nice is never enough.

What We Do

The UnTours Foundation provides flexible investments to social entrepreneurs and businesses across the United States and worldwide who are aligned with our mission.

We invest in businesses with bold ideas that are forward-thinking and proven to have a positive impact on people and nature. 

By making impact-focused investments rather than giving grants, we recycle our resources, making capital available again and again to visionary investees. 

We advocate for mission-aligned investing among other foundations to more broadly build a more regenerative economy.

Meet Our Investees

Our impact is reflected in our investees. Meet a few of our investees—brave entrepreneurs using business to address the world’s most pressing problems!

Wearsos

Wearsos is on a mission to transform waste into opportunity,...Read More

AdvenChair

The AdvenChair is a human-powered, all-terrain wheelchair designed by The...Read More

Wanderstay

Wanderstay is revolutionizing the hospitality industry by offering affordable and...Read More

StayPGH

StayPGH is an independently owned Public Benefit Corporation hotel located...Read More

Wearsos

Wearsos is on a mission to transform waste into opportunity,...Read More

AdvenChair

The AdvenChair is a human-powered, all-terrain wheelchair designed by The...Read More

Wanderstay

Wanderstay is revolutionizing the hospitality industry by offering affordable and...Read More

StayPGH

StayPGH is an independently owned Public Benefit Corporation hotel located...Read More

Our Impact

1st B Corp

We own UnTours, the world’s first B Corp

$10+ million

Invested to help launch and grow world changing businesses

350+

Loans and investments with impact-focused, diverse entrepreneurs

100%

Of our endowment directly invested into mission-aligned businesses

$10 million

Being raised for our new Reset Tourism Fund

50+ foundations

Inspired to invest their endowments in world-changing work that matches their missions
Launched Fair Trade Towns USA

1st B Corp

We own UnTours, the world’s first B Corp.

$10+ million

Invested to help launch and grow world changing businesses

350+

Loans and investments with impact-focused, diverse entrepreneurs

100%

Of our endowment directly invested into mission-aligned businesses

$10 million

Being raised for our new Reset Tourism Fund

50+ foundations

Inspired to invest their endowments in world-changing work that matches their missions
Launched Fair Trade Towns USA

Divine Chocolate

Fair Trade
Investees

We support fair trade investees to promote equitable economies, ensure fair wages, prohibit forced labor, and empower communities through sustainable practices and investments in education and health.

Pecan Milk Coop

Say Hi to Our Earth Shakers

UnTours Foundation staff and board members are experts in using business for good, plus they have a great sense of humor and a love for adventure!

Let’s Work Together

Whether you are an individual or a company seeking to expand
your impact, we are a really great partner.

UnTours Foundation Awards

We celebrate business leaders who chart new territories in sustainable and inclusive practices, forging paths that align with our mission of creating positive social and environmental impact.

Dr. Tiffany Jana

Dr. Tiffany Jana