Roberta MacDonald received the Hal Taussig Award while serving as the Senior Vice President of Marketing and Brand Strategy at Cabot Creamery Cooperative, a dairy cooperative owned and operated by real farmers since 1919. With over 40 years of consumer product marketing experience, Roberta was an integral part of Cabot’s national success and award-winning products.
Roberta was also the reason Cabot became an early B Corp after successfully convincing the CEO at the time that Cabot was already aligned with B Corp principles and (accurately) predicted that B Corp certification would be an important designation in the future as consumers would shift their preferences to favor sustainable companies.
